Download.com Update

Back at the beginning of April, I posted about listing one of our products on Download.com. In the last couple of weeks, I've also listed Web Helper Browser.

They have a free listing option now, but it takes 15 working days to process updates and submissions, as opposed to 5 for paid listings. That means if we update our software, anyone going by Download.com is going to get an older version for 3 weeks. I don't really think that's acceptable, so I went with the basic paid listing again.

The listing of Oriador Rota really paid off, but not exactly in the way I expected. I was expecting an increase in downloads, as I write this there have been just over 300 in the two months it's been listed. That's not too bad, assuming those are all extra downloads that wouldn't have made it to our site without the Download.com listing, but we still do most of our downloads direct from our site. Where the listing really helped has been in our search engine ranking, most notably Google. At the moment our product page is on the first page of results for some of our targetted keywords, whereas for most of the past year Google had been largely ignoring us.

So far they have served about 80 downloads of Web Helper Browser, but the real benefit should be the increased search engine visibility of the product.